Terms & Conditions

Cookie Policy

In this Cookie Policy we explain the cookies which Bumble uses, the purposes for which cookies are used and how you can manage your preferences in relation to cookies.

What are 'cookies' and which 'cookies' does Bumble use?

Unlike the chocolate chip kind, these cookies have no calories! We collect information by placing cookies on your computer or mobile phone. A cookie is a piece of text stored on your computer or mobile phone by your web browser. They are basically a tool that stores information about website visits, recognises you and your preferences each time you visit Bumble, and ensures site functionality enabling us to provide the services our members request.

When you visit the publicly available sections of Bumble, cookies which are necessary to make our application/site work (referred to as “strictly necessary” cookies) are placed on your device or mobile phone. For example, a session ID cookie is placed on your device or mobile phone that lasts for a limited time after your visit. We also place persistent cookies (also known as local storage devices) on users’ devices, so that Bumble remembers them and makes their login experience faster and easier. We may use persistent tracking cookies on your mobile device, mainly for security protection purposes, such as to prevent phishers, scammers and unauthorised login attempts. Strictly necessary cookies such as these will always be set, however, you can choose whether to turn on other cookies (as detailed further below), and you can change your cookie preferences at any time.

You may set your browser and your mobile phone settings to block cookies and local storage devices, but if you do so, you may not be able to access the features that Bumble offers. To manage your cookie settings, see below.

Bumble’s use of cookies and local storage devices falls into the following categories:

  • those that are strictly necessary to deliver the services and products you have requested, such as, for example purchasing Bumble’s premium services. It is not possible to turn these cookies off because they are essential to enable us to provide the service that you have requested;
  • cookies related to the performance of Bumble’s site, such as analytics that help us determine how our site is performing and ensure a smooth and trouble-free experience for our members and visitors;
  • cookies related to the functionality of Bumble’s site, such as remembering your preferences at log in, remembering your preferred language or allowing you to chat, add photos and instant message Bumble members;
  • third party cookies which link to other social networks and which you request via social plugins; and
  • cookies used to improve and target advertising to you based on what’s relevant to you, to improve reporting on any advertising campaign and to avoid showing you ads you have already seen.

Bumble uses cookies and local storage devices so that we know who you are, what interests you and so that you can do the things online that you want to do, like chat with new people, share your content and buy Bumble premium services knowing that your data will be secure. Below is a table to explain Bumble’s cookie functions and why they’re used.

Cookie Functions Cookie Purposes
Analytics and research Bumble uses Google Analytics to collect information about how visitors use the Bumble site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. For more information about Google’s privacy policy, please visit http://www.google.com/intl/en/policies/
Authentication These cookies help us to identify our members so that when you’re logged in, you can enjoy Bumble’s offerings, experiences and various features, such as uploading photographs, chatting and can localise your experience, such as when you’ve requested to view Bumble’s site in your local language or when you’ve asked Bumble to ‘remember me’.
Security and site integrity

We use cookies and other devices, such as CAPTCHAs, to help keep Bumble and our members safe and secure. These cookies do things like protect Bumble users from spam and fraud by ensuring the safety of your personal data when you shop on Bumble for things like Bumble’s premium services.

We may use persistent cookies, which will help us to ensure we have identified the same device is logging in to the correct account. These types of cookies also help with our anti-spam measures and may help us to prevent phishers, scammers, unauthorised login attempts to your account and accessing any hacked accounts.

Site features and services

These cookies and local storage devices provide the functionality that our Bumble members enjoy, such as uploading photographs, chats, instant messaging, your account settings and your request to have Bumble as your homepage or your search preference. We also use cookies to help provide experiences, such as links to other social media sites and social plugins, including making it easier for you to share content between Bumble and your other favourite social networks.

In some cases, the site feature you choose may allow a third party to place cookies or local storage devices on your computer. The third party who places cookies on your device is responsible for how they process their data and Bumble recommends that you read their privacy policy. A list of third parties who place cookies on your device when you use Bumble is set out in the table further below, and we have included a link to their privacy policies.

Performance We need to use certain cookies and local storage devices to ensure our members have the best possible experience, such as assisting with your navigation of our site, ensuring pages load up quickly and respond faster to your requests for Bumble services.

Our use of cookies and local storage devices, including the specific cookie names, may change over time, but will generally fall into the above categories. We will notify you of any important changes to our use of cookies and local storage devices. If you would like to know more about cookies, including flash cookies/local storage devices, the following websites provide useful information:

Manage your cookie settings

The tables below explain the cookies we use and why, as well as the cookies placed by third parties on your device, and the purposes for which they are used. You can manage your cookie settings by switching the toggles on/off. This list may be updated, therefore we recommend checking it from time to time. We last updated these tables on [17] August 2020.

Strictly Necessary Cookies

Cookie name Set by Bumble or Third Party Description/purpose Expiry time
cookie_settings Bumble This cookie remembers your decision about cookies on our site. If you’ve given a preference, we’ll store it in this cookie. 1 year

Analytical Cookies

Cookie name Set by Bumble or Third Party Description/purpose Expiry time
Domain: google.com Google

This cookie lets us monitor and improve the performance of our websites and applications.

Link to more information about the use of these cookies:

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